… by understanding your organisation’s current trajectory and the factors driving it.
All organisations have a strategy; some are intentionally and explicitly defined, while others have evolved over time.
The reality is that your current strategy is defining your organisation’s trajectory and taking to its default future – which is the place it will end up if no action is taken, other than that currently planned. If the default future is acceptable then there is no need to take action.
If your default future is unacceptable, then a new strategy must be developed and action taken to change your organisation’s current trajectory.
Equally, if your default future is different to your target future – where your target future resulted from a recently developed strategy – action needs to be taken to change your current trajectory.
The reality is that few strategies achieve their target outcomes. One of the principal reasons for this is that the factors ‘anchoring’ an organisation to its current trajectory are either ignored or their influence underestimated. These factors act like invisible rail-tracks – often coming together as complex junctions and inter-sections. The more established the organisation, the more powerful these forces will be and the more difficult they are to change.
Only by understanding and addressing these factors can informed choices be made and actions taken to control their influence, and thereby change the trajectory away from the default future to the target future.
We can help you identify the factors determining your current trajectory and assess their impact on the success of your strategy.