The Net Generation expect wifi everywhere and everything on the face of it to be free. They communicate and network on a scale and in a way we’ve never seen before. As a result over the past 10 to 20 years the power has shifted from the communications industry to the consumer. Everything has and is changing.
Enjoy the video.
I welcome your thoughts.
Peter Cochrane
peter.cochrane@formicio.com
Tagged: Collaboration, Innovation, Net generation, Operating Model, Social media, Videos
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2 Comments
Peter,
Your comment about the Telco’s ability, via the mobile phone, to move into the small payments marketplace makes a lot of sense. The key issue, in my mind, is not just the availability of a billing engine, but the fact that the billing engine is in reality a “customer process fulfillment engine”, thus providing the Telco’s with an end-to-end fulfillment mechanism, thus potentially cutting out the “money transfer” step in the process from the banks. The mobile phone can now become the mobile services access point….it has for music, games etc., so why not for money. It is also the “device of choice” for Generation X.
Regards,
Brian
Brian = Your point is well made, but the cost of billing can exceed the cost of service in some cases. The telcos fail to exploit their billing engines to a high degree, and as prices and profits plunge with commoditisation there is going to be a squeeze. Flat fee and packages then become the obvious choice. Sooner or later bandwidth and connectivity become a ‘don’t care what the price is’ item!
Peter